K&K Sales Systems
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We install the sales system and hire, ramp and manage the reps who run it, so the month closes without you on every call.

See the one case we show in full ↓
See if your team qualifies

The application takes two minutes. Your call is booked immediately after.

One month of one founder's outbound

Where the interested buyers actually went.

44 positive replies "yes, tell me more" 6 booked calls 38 lost. nobody noticed. nothing was tracked at this stage 44 positive replies 6 booked calls nothing tracked at this stage 38 lost. nobody noticed.

From the outbound inbox of a founder we audited in 2026, not a client at the time

He collects €400 to €1,000 per booked call. Even if only a third of those 38 had booked, that is a five-figure gap nobody was looking at.

What founders tell us on first calls

You've probably said one of these yourself.

"I trained them, roleplayed with them, onboarded them… and nobody really did anything."

Dennis, SaaS founder, about the reps he hired a year ago

That's not proof that reps don't work. It's proof that hiring a rep and managing a rep are two different jobs, and nobody handed you the second one: how to onboard them, how to train them for one specific action, and what the CRM has to look like so the system carries the rep instead of the rep carrying the system. That second job is the one we take.

"That's a lot of money to put out on faith of a word."

Brian, AI consulting founder

Agreed. So the first call costs nothing and ends with your constraint named. Every number we publish is cash collected from the founder's own books, and everything we build lives in your workspace from day one.

"I was told one-on-one. Then I was just thrown in a group."

Raphael, Consulting founder, about a coaching he had paid for

Nothing here lives in a group or on our side. The scripts, the training modules, the hiring SOPs, the tracker and the management cadence are built inside your workspace from day one, and every session is with the two of us. If we ever stop, you keep the system, not an invoice.

Client results

The moment our system went in, the numbers started moving.

Elias MüllerFounder, Pace Collective
Before€22.9k/mo
→1 month
After€46.8k/mo

Three setters, but only one of them was performing. Nothing was tracked, and most of the calls that got booked were not qualified.

BeforeElias had three setters. One was performing, one was inconsistent, and one was not producing at all. There was no CRM, nothing was tracked, and most of the bookings were unqualified.
FirstWe audited the data that existed, installed tracking for every stage of the funnel, and set up a channel where every rep submits their conversations for review.
ThenWe rebuilt the DM framework, the triage call and the handoff from setter to closer. Then we retrained the existing reps and opened a hiring pipeline for new ones.
Didn't workOur first attempt to put the new frameworks in place. The existing reps had worked with the founder for years and pushed back. What worked was building the relationship with each rep first, then changing the framework one call type at a time.
AfterMonthly cash collected went from €22,850 in July to €46,800 in August. September closed at €41,000, and October stands at €38,000 with the month still running.

How we count: We count cash collected, not booked revenue. We count only the months in which we ran the team. And we take the numbers from the founder's own books, not from our dashboard.

This is the only case we publish so far. We would rather show one in full than ten in a sentence.

Book your Sales Diagnosis now:

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KTKN
You work with the two of us directly.There is no junior team between you and us.
Run the diagnosis on yourself

Five questions most founders answer with a guess.

Be honest with each one. If you would need to open three tabs or ask your setter, mark it as a guess.

  1. 01

    If you stepped away for two weeks, how much of this month's revenue would still close?

  2. 02

    When did you last listen to one of your setter's calls from start to finish?

  3. 03

    What happens to the people who say no? Who follows up, and when?

  4. 04

    What is your show rate today, and what was it 60 days ago?

  5. 05

    Which of your setters brings in the most cash per booked call?

What a call review looks like

Most setters lose the call by talking too much.

Reps are afraid of silence, so they fill it with statements. Every statement needs another one to back it up, and the call turns into a pitch nobody asked for. This is the pattern we fix first.

A triage call between a setter and a prospectA composite of calls we have reviewed, names removed
ProspectI'm at about 15k a month right now, mostly from referrals.
SetterThat's great! So what we do is we help people exactly like you scale with a proven system, and we've worked with a lot of coaches in your space…This is a statement, not a question. The setter never found out why referrals stopped being enough.
ProspectOkay. How much is it?
SetterSo it really depends, but honestly it's an investment that pays for itself, because the system is…A second statement to rescue the first one. The price is now on the table with no problem attached to it.
Rewrite"Fifteen from referrals is solid. What made that stop being enough?" Then silence.The same moment after the review. One question, and the prospect explains the problem himself. Every rep gets this, every week.
a statement rescue statement another one… a pitch nobody asked for

The statement spiral

Ask, then hold the silence.The question that matters comes after the answer. "What made referrals stop being enough?" does more than any pitch.
The setter decides who gets on the calendar.The frame flips from "let me convince you" to "let me see if this makes sense for you." Qualified prospects lean in. The rest filter themselves out.
The closer never starts from zero.The setter runs discovery and hands over notes. At Pace Collective, this one change is where the two €10k paid-in-full deals came from.
The Sales Team Install

What gets installed in 30 days.

The same five steps, in the same order, every time. Training a rep on top of numbers you can't trust is guessing, so we start with the data and build upward.

  1. Step 1Audit the dataWhat gets tracked, what doesn't, and where interested leads go missing between first message and closed deal.
  2. Step 2Review every repWe listen to their calls and read their conversations before we change anything.
  3. Step 3Rebuild the frameworksDM scripts, triage calls and the handoff from setter to closer, built from what actually closes in your business.
  4. Step 4Hire and rampNew reps through a pipeline, each with a structured ramp, a KPI and a date to hit it.
  5. Step 5Manage to the numberWeekly call reviews, one-to-ones and targets, until the standard holds when you aren't in the room.

Everything we build lives in your workspace from day one. If we ever stop, you keep the system, not an invoice.

Who installs this with you

Two operators. No junior team in between.

Konstantinos Tsakiris
Konstantinos TsakirisCo-founder, runs the sales floor

Konstantinos works on the sales floor with your reps every day. He hires them, ramps them, reviews their calls and runs the one-to-ones. Before K&K he led a team at one of Germany's largest financial advisory firms, then built The Scale Project, a coaching community with 230 members. Across his own businesses and the teams he has run for clients, he has generated more than €600k in sales revenue. Today he runs the sales team at Pace Collective.

230Members coached in The Scale Project
€600k+Sales revenue generated, own and client teams
Photo
Khoi NguyenCo-founder, builds the systems

Khoi builds the tracking, the CRM and the follow-up systems your team runs on, and he runs acquisition. He started as a closer, then moved into sales operations, where he ran a team of three setters and a closer against seven weekly KPIs. He runs sales operations for clients in the US and in Europe, and he is based in the US.

7Weekly KPIs tracked for every seat
US · EUClients in both time zones

Most sales trainers sell you a script and a Slack channel. A script doesn't hold a seat accountable at nine on a Tuesday morning. Management does. That's the part we install, and we only count revenue we actually influenced, inside the engagement window.

For founders with setters on the team:

We install the sales team your business is missing, so you scale further without taking every call yourself.

Apply for a Sales Diagnosis to learn how we would install it in your business: installed in 30 days, run with you for 90. On the call we name the one constraint capping your revenue, and if it is not a fit we will tell you straight.

Everything we build lives in your workspace from day one. If we ever stop, you keep the system.

What have you already tried to fix your sales? Tick all that apply.

The application takes two minutes. We read every answer before the call.

Everything we build stays with you, even if we stop working together:

Scripts and frameworks for every call type
Training modules for every new rep
Hiring and onboarding SOPs
KPI tracker and dashboards
Management cadence and review templates
All of it in your own workspace
How it works

The questions founders ask first.

What is the Sales Team Install, and what actually gets installed?

A sales team that runs to a standard. Installed with you in the first 30 days, run with you for 90, and yours to keep at the end. The pieces work as one machine:

  • Tracking by stage, so every decision is made on numbers, not feel.
  • Frameworks for DMs, triage calls and the setter-to-closer handoff, built from what actually closes in your business.
  • A hiring and ramping pipeline that brings in new reps every one to two weeks, each with a structured ramp, a KPI and a date to hit it.
  • A management cadence of call reviews, one-to-ones and weekly targets, so the standard holds when you aren't in the room.
What is your approach to fixing a sales team?

The same five steps, in order. Training a rep on top of numbers you can't trust is guessing, so we start with the data and build upward.

  1. Audit the data. We find out what gets tracked, what doesn't, and where interested leads go missing.
  2. Review every rep. We listen to their calls and read their conversations. Each rep submits batches of ten conversations for review.
  3. Rebuild the frameworks. We rebuild the DM scripts, the triage calls and the handoff from setter to closer, based on what actually closes in your business.
  4. Hire and ramp. We bring in new reps through a pipeline, and each of them gets a KPI and a date to hit it.
  5. Manage to the number. We run weekly call reviews, one-to-ones and targets until the number holds on its own.
How do you measure success beyond close rate?

Close rate alone hides too much. The number we move is cash collected, because it captures show rate, close rate and price held together. Underneath it we track the inputs that produce it: conversations started, qualified calls booked, show rate, cash collected per booked call, and how fast a new rep reaches KPI. You see all of it in the tracker, not at month-end.

How do you work with me and my existing team?

It is co-installed, not done for you. One working session a week with you, plus the decisions only you can make. The daily work with your reps is ours. Your existing reps are trained, not automatically replaced: the diagnosis decides who stays and who is coached up. Every session is with the two of us directly. There is no agency and no junior team in between.

What kind of business is this for?

High-ticket offers sold on calls, run by a founder doing roughly $20k to $100k a month with at least one setter or closer on the team, or a serious attempt at one that didn't stick. The offer has to sell already when you take the call yourself. The one place this doesn't work is an offer nobody has bought yet: sales systems amplify what's already working, and we will tell you on the call if that is the real problem. Under $20k and still closing every call yourself? Apply anyway. We'll tell you if it's too early.

What happens on the Sales Diagnosis call?

We go through your funnel and your numbers with you, stage by stage, and name the one constraint capping your revenue, specific enough that you will know on the call whether we are right. If the install is a fit from there, we show you how it would run in your business: installed in 30 days, run with you for 90. If it is not a fit, we tell you straight, and you still leave with your real constraint named.

Book your Sales Diagnosis now:

→ See if your team qualifies
KTKN
From €22,850 to €46,800 in monthly cash collected, within one month.Pace Collective, 2026